Run every Indian
business on autopilot.
Connect Razorpay, WhatsApp, Shopify, Zoho and 13 more, then let a single workflow carry a payment to a receipt to your CRM on its own. No code, nothing to babysit.
From trigger to done, hands off the whole way.
Three steps to take one piece of your operations off your plate. No code, no glue scripts, no servers to babysit.
Connect your tools
Link Razorpay, WhatsApp, Shopify, Zoho and more in a few clicks. Credentials are encrypted at rest and OAuth tokens refresh themselves.
Set the trigger
Pick the event that kicks things off: a captured payment, a new order, an incoming lead. Webhooks fire in real time, and schedules run on the clock.
Let it run
Chain steps visually, pass data between them with {{variables}}, and watch every run with step-by-step logs. Failures retry on their own.
Your tools, natively wired.
Seventeen tools your business already runs on: payments, messaging, CRM, commerce, logistics and more. No middleware to maintain, no custom code to write.
Payments
Messaging
CRM
Commerce
Logistics
Data & Accounting
Lead-gen
Workflows that already do the work.
Real automations teams lean on every day. Set one up once and the busywork is off your list.
Payment → WhatsApp receipt
Send a WhatsApp payment confirmation the second a Razorpay payment succeeds.
New order → Shiprocket shipment
Create a Shiprocket shipment as soon as a new order comes in on Shopify.
Meta lead → Zoho CRM
Capture leads from Meta ads and add them to Zoho CRM with automatic assignment.
Automation that fits how you actually work.
Built for the tools you run
Razorpay, Cashfree, PayU, MSG91, Shiprocket, Dukaan, Zoho. The tools global platforms treat as an afterthought are native here.
Real-time, not polling
Webhook-triggered from day one. A payment, order or lead kicks off the workflow right when it lands. Seconds, not minutes.
Secure by default
Every credential is encrypted at rest with authenticated encryption. OAuth tokens refresh automatically before a run. Per-workspace isolation, four access roles.
Every run, on the record
Step-by-step execution logs, automatic retries with backoff, and 99%+ success across live workflows. You can see exactly what ran, and why.
Priced on what you stop losing.
RTO Shield starts free — see your RTO bleed, then fix it. Paid plans bundle in the workflow automation engine for everything else.
Cut COD returns-to-origin. Priced on COD orders, not seats — and it pays for itself in recovered freight.
Observe
Up to 50 COD orders / mo analysed
See exactly what RTO is costing you. No actions, no card.
Start free- RTO baseline dashboard
- COD order & shipment tracking
- Risk score preview (read-only)
- 1 store + 1 courier connection
- 7-day data history
Starter
₹1,999/mo billed annually
Up to 1,000 COD orders / mo
then ₹3 / extra order
Stop shipping junk COD orders. Confirm before you fulfil.
Book a demo- Everything in Observe
- WhatsApp COD confirmation
- RTO risk scoring & auto-hold
- NDR recovery on WhatsApp
- WhatsApp message costs included
- + 2,000 workflow runs / mo included
- 90-day data history
Growth
₹5,599/mo billed annually
Up to 4,000 COD orders / mo
then ₹2.50 / extra order
For D2C brands where RTO is a five-figure monthly leak.
Book a demo- Everything in Starter
- Smart risk thresholds & cohort analytics
- ₹-saved attribution reporting
- Priority WhatsApp throughput
- + 10,000 workflow runs / mo included
- 1-year data history
- Email support (24h SLA)
Patch your business into the board.
See your own workflows running live in a 30-minute walkthrough. We'll wire up your first automation with you.